You might have heard about this little film that’s coming out this week. It’s a revival, of sorts, as it’s been ten years since Revenge of the Sith was in theaters, and over 30 years since Return of the Jedi graced the big screen.
There’s another revival going on, but only if you’ve been paying attention to radio in the UK. Remember Virgin Radio? They went on the air in the 1990s, then changed their name to Absolute Radio in 2008. The station, in both incarnations, streamed over the internet, and was accessible to the entire world. At the end of 2013, streaming was no longer available outside the UK. The Virgin Radio name has continued to live on in other parts of the world, but has not returned to the UK until now. The new station will be broadcast digitally over DAB. DAB stands for Digital Audio Broadcasting, which is used in the UK and many other countries (the US uses HD Radio, but it’s questionable whether or not the technology will be around for the long haul). Here’s what an article had to say back in March 2015:
The second national commercial radio DAB multiplex has been awarded to Sound Digital – a consortium of Arqiva, Bauer Media and UTV Media.
It means new services such as talkRADIO, Virgin Radio and Magic Mellow will start broadcasting soon, whilst existing stations heat, Jazz FM and Kisstory will go national. The multiplex will launch within 12 months and will spend £15m promoting DAB over the first six years.
It remains to be seen what the new Virgin Radio is going to sound like when it launches in early 2016. Will they also stream worldwide? We shall see.